Afonso Cabral 

Digital Marketing Specialist

Afonso Cabral is a seasoned Digital Marketing Specialist with over 12 years of experience helping businesses grow through data-driven strategies and high-impact online campaigns. Based in Lisbon, he specializes in crafting and optimizing digital marketing solutions that drive measurable results, with a strong focus on performance, ROI, and strategic audience targeting.

Afonso’s expertise spans the full digital landscape, including Google Ads, Meta Ads (Facebook & Instagram), SEO/SEM, conversion tracking, and email marketing automation. He has a track record of scaling campaigns, improving conversion rates, and optimizing paid traffic for campaigns across diverse platforms and industries.

Known for his analytical mindset and creative problem-solving, Afonso combines technical skills with strategic vision to help brands reach their growth goals — whether increasing leads, boosting engagement, or maximizing revenue. Fluent in both Portuguese and English, he adapts global best practices to local and international markets alike.

Whether leading comprehensive digital strategies or executing precise paid media optimizations, Afonso’s approach is rooted in performance, innovation, and measurable impact.